Author(s): Muddasir Baig

Abstract:
Government’s initiative like Khelo India and various other platforms for sports are created keeping in mind the demographic dividend of the country and this has resulted in the increasing awareness of the sports which once were not as popular as they are today. This increased awareness can also result in grass root development making India more vibrant in the field of sports on world map. This research aims in measuring the awareness of sports like kabaddi and football after introduction of Pro-Kabaddi and ISL. The primary data through structured questionnaire is collected and also the secondary data is used to measure objectives of the study through descriptive analysis.

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