• Printed Journal
  • Indexed Journal
  • Refereed Journal
  • Peer Reviewed Journal
Submit Manuscript
International Journal of Physiology, Nutrition and Physical Education

Impact Factor (RJIF): 5.48

ISSN: 2456-0057

2022, Vol. 7, Issue 1
Prospect of sports industry across India: an analysis
Author(s): Sonu Rani and Dr. Sandeep Bhalla
Abstract:
Indian sports industry has an impressive growth prospect even if its fundamentals are not solid. The professional sports managers can only bring a solid foundation to India’s sports industry. Boosted by initiatives such as professional leagues of developed sports, commercialization of underdeveloped sports, professionalization of heritage sports and increased corporate sector investments, sports industry expects a faster growth in shorter time frame. At 15%, the Indian sports industry is one of the fastest-growing industries in the world. One of the major factors in the steep growth of the sports industry is due to the rising consumption of sports content. The rising viewership directly influences many markets, including sports advertising, sponsorship, and CSR spend, amongst others.
Pages: 339-342  |  973 Views  586 Downloads


International Journal of Physiology, Nutrition and Physical Education
How to cite this article:
Sonu Rani, Dr. Sandeep Bhalla. Prospect of sports industry across India: an analysis. Int J Physiol Nutr Phys Educ 2022;7(1):339-342.
Call for book chapter
International Journal of Physiology, Nutrition and Physical Education
X Journals List Click Here Other Journals Other Journals